Coach
BEN CORTEZ
Ben Cortez started his career in the Sports and Fitness Industry as a Personal Trainer in 1994 as athletics had been a passion from an early age. Ben started working with professional athletes in Texas and when he moved to Maui in 1999, he became a coveted Sports Fitness Specialist. In 2003 he opened the 1st top notch training facility on the North Shore to be easily accessible to visiting international and local athletes. Ben believes that proper strength training helps to reduce injury and creates the confidence for better competitive performance.
In 2009 Ben moved to Southern California to have his growing family be closer to parents/grandparents and he was managing professional athletes and landing sponsorships. Ben enjoyed adding value and learning this part of the business but missed training.
In 2012 Ben’s two sons wanted to start Little League Baseball and Ben found his new passion. He used all his experience to help his boys and volunteered to coach their teams. His eldest son became a pitcher, so Ben became aware of all the arm injuries that have become so prevalent in the sport. He spent countless hours researching arm care techniques and ways to train to help fend off injury. His son continued to play through high school and Ben continued to educate himself on different programs and ways to improve velocity without overthrowing or damaging the arm. In late 2019, Ben found the Top Velocity program and started connecting with Brent Pourciau and asking questions. He finally felt like someone in the baseball community was providing a sound and scientific program with results to back it up. The basic premise is you must train the entire athlete and base everything on individual biomechanics in order to obtain the best results with the least amount of injury. This alignment is the reason Ben decided to go all in and build a training facility in San Diego to teach these principles and help all throwing athletes.